Department of Health Services Logo

 

Wisconsin Department of Health Services

Tobacco Prevention & Control Program Home

Youth Programs

Tobacco Addiction Treatment

Eliminating Tobacco Related Disparities

Community Programs

General Information and Data

Media Campaigns

Links

Contact Us

 

Wisconsin Tobacco Prevention & Control Program

An estimated 7,215 people die annually from illnesses directly related to smoking and approximately 853 die from illnesses and fires indirectly related to smoking, for a total of 8,068 annual deaths in Wisconsin.  Tobacco use also costs Wisconsin approximately $3 billion annually in health care expenses and lost productivity.  This web site provides information and links to tobacco use prevention and tobacco addiction treatment resources in Wisconsin. 

  • Wisconsin Goes Smoke-Free

Governor Jim Doyle signed the statewide smoke-free air bill on Monday, May 18, making Wisconsin the 27th state to pass comprehensive statewide smoke-free air legislation.  The law takes effect on July 5, 2010.  

The Wisconsin Tobacco Prevention and Control Program thanks Governor Doyle and the Wisconsin Legislature for their leadership in developing and passing this legislation.  The program also thanks the scores of public health advocates and volunteers across the state for their dedication to protecting every Wisconsin resident's right to breathe clean, smoke-free air.

  • "You Are Not Sheep" Smokeless Tobacco Media Campaign

The new "You Are Not Sheep" media campaign educates Wisconsin teens on the dangers of smokeless tobacco products like chewing tobacco and Snus.  The campaign includes radio and online advertising.  The ads focus on the tobacco industry's manipulation of teens, as well as the health effects and social consequences of smokeless tobacco use.  Youth can get more information on smokeless tobacco by visiting the campaign's Myspace page (Exit DHS).  Listen to the radio ad in our Media Campaigns section. 

  • Bringing Everyone Along: A Strategic Plan to Eliminate Tobacco-Related Disparities in Wisconsin (Second Edition)

The second edition of “Bringing Everyone Along: A Strategic Plan to Eliminate Tobacco-Related Disparities in Wisconsin” provides key steps for identifying and eliminating disparities in Wisconsin communities. The plan was originally developed in 2001 by the Tobacco Prevention and Control Program's Disparities Team, and was recognized for excellence by the Centers for Disease Control and Prevention. The second edition outlines the Disparities Team’s successes, features a new design, new data, revised strategies and action steps, and a new section titled “Definition of Disparity.”  View the plan here

  • 2008 Clinical Practice Guideline Update

The 2008 Clinical Practice Guideline Update: Treating Tobacco Use and Dependence was released on Wednesday, May 7 at the American Medical Association Headquarters in Chicago, Illinois.  The document was developed by a panel of 24 national experts in tobacco treatment, including Dr. Mike Fiore of the UW Center for Tobacco Research and Intervention, who also chaired the panel.  

The guideline provides recommendations to clinicians and other health-care professionals to accelerate progress in reducing tobacco use.  To learn more about the Guideline update and to watch video from its launch event, visit www.ctri.wisc.edu/.

  • 2008 Fighting Against Corporate Tobacco (FACT) Campaign

The FACT They Killed 8000 campaign was created by FACT youth over the course of brainstorming sessions held in Appleton, Hudson, Madison, Milwaukee and Minocqua, and the campaign TV ad stars five “FACTors” from across Wisconsin.  The ad takes the viewer through a Wisconsin town of 8,000 people that’s been completely wiped out and concludes by revealing that 8,000 Wisconsinites are killed by Big Tobacco every year.  See the ad in our Media Campaigns section. 

  • My SmokeFree Story Campaign

The My SmokeFree Story radio campaign features nine Wisconsinites sharing their experiences with secondhand smoke. Each of the spots encourages others to tell their own secondhand smoke story by calling 1-866-94STORY or visiting the website at www.mysmokefreestory.com (exit DHS). Visitors to the site can also learn about the health effects of secondhand smoke and see more of the storytellers through video and photos. 

This plan represents the implementation for a comprehensive tobacco prevention and control effort to prevent and reduce the death, disease, and health care costs caused by tobacco in Wisconsin given a 2008 state budget allocation of $15 million. The state tobacco control budget expansion coincides with the release of CDC’s new 2007 Best Practices for Comprehensive Tobacco Control Programs distributed by the Centers for Disease Control and Prevention (CDC).  This final plan represents feedback from both state and local partners.

This first draft is included to allow for comparison with the final plan.

This document provides a summary of the feedback that partners provided.  The feedback was used to refine the plan in order to meet the needs and priorities for implementing a comprehensive tobacco prevention and control program. 

We invite you to explore the comprehensive services and materials available through the Wisconsin Tobacco Prevention and Control Program by viewing these links:

Contact us if you have additional questions about tobacco prevention efforts in Wisconsin.

Want to quit smoking?  Need some help?
Call the Wisconsin Tobacco Quit Line: 
1-800-QUIT-NOW (784-8669)
En espańol: 1-877-2NO-FUME (266-3863)

Last Revised: June 19, 2009